WELCOME GERTRUDE HOBAIN MONGO A LIFE OF CHALLENGES, A PIONEERING DESTINY
Some
journeys leave a lasting mark on a nation's history. This is precisely the case
with Bienvenue Gertrude Hobain Mongo. Her appointment as head of the Congolese
National Television (Télé Congo) marked a historic turning point for the
Republic of Congo: to this day, she remains the only woman to have led this
institution since its creation in 1962. Currently serving as communications
advisor to the president of the High Authority for the Fight Against
Corruption, a position she has held since October 2023, this native of Dolisie
is a key figure in the country's public, administrative, and social spheres. A
mother of four, she brilliantly manages a multifaceted career, combining the
roles of accountant, journalist, writer, and entrepreneur.
Par Wilfrid Lawilla DIANKABAKANA
AN
ENTREPRENEURIAL SPIRIT FORGED INTERNATIONALLY
After obtaining a scientific
baccalaureate (series D) in 1990, Bienvenue Gertrude Hobain Mongo quickly
entered working life.
In 1992, she began her
career as a receptionist at TRANSLO-CONGO, under the management of Paul Obambi,
while simultaneously pursuing studies in business administration. Driven by a
strong sense of initiative, she decided in August 1994 to temporarily suspend
her university studies to launch her own business. She then opened the fashion
boutique "Winners," a project that led her to undertake numerous
business trips throughout Africa, Europe, and the Americas, where she gradually
developed her professional and commercial network.
Determined to strengthen her
skills, she moved to Canada in 1999. In Montreal, she successively obtained an
Attestation of College Studies (AEC) in International Business at the Brossard
Institute (2000), then a Diploma of Vocational Studies (DEP) in Accounting at
the Collège supérieur de Montréal (2001).
Upon returning to the
Republic of Congo, she gave a new dimension to her entrepreneurial journey by
creating Les Établissements Winners, a diversified group including ELLEM
Boutique, Winners Food, Win’s Fashion,
HM Business Center and Win’
Resto. Driven by a desire for continuous improvement, she earned a Master 1
degree in accounting, auditing, finance, and management in Strasbourg, France,
in 2018. The following year, in 2019, she founded HMB
Corporation SARL, thus
confirming its status as a business leader and its commitment to economic
development.
A
METEORIC RISE AND A HISTORIC TENURE AT TELE CONGO
Joining the civil service in
2002 at the Ministry of Communication, Bienvenue Gertrude Hobain Mongo
experienced a remarkable rise through the ranks. In 2005, she was assigned to
the News Department of Télé Congo. The following year, she was appointed Head
of the Information Division at the Ministry of Foreign Affairs. That same year,
she earned a degree in Financial Management from Marien Ngouabi University,
further strengthening her academic background. In 2007, she was promoted to
Director of Administrative and Financial Affairs at the national television
station. Between 2008 and 2009, she reached the highest level of the
institution, serving as Acting Director General of Télé Congo.
This appointment marks a
major turning point in the history of Congolese public broadcasting. By
becoming the first woman to head Télé Congo since its creation in 1962,
Bienvenue Gertrude Hobain Mongo shattered a glass ceiling that had persisted
for nearly half a century. Supported by the political vision of the then
Minister of Communication, Alain Akouala Atipault, this appointment represents
a historic break by entrusting, for the first time, the leadership of the
national public television station to a woman.
AN ASSESSMENT FOCUSED ON MODERNIZATION
Beyond the highly symbolic
significance of her appointment, Bienvenue Gertrude Hobain Mongo's tenure at
the helm of Télé Congo was marked by a comprehensive modernization program. Her
term was characterized by the implementation of concrete reforms aimed at
strengthening the competitiveness and reach of Congolese public television. Key
achievements included integrating Télé Congo into the Canal+ package, signing
strategic partnerships with Deutsche Welle and Euronews, and upgrading the
company's technical equipment and vehicle fleet.
Through administrative challenges, entrepreneurial
successes and political arbitrations, Bienvenue Gertrude Hobain Mongo has
established herself through her sheer hard work.
She also paid particular
attention to capacity building for staff, implementing training programs
dedicated to the digital transition for journalists and technicians. Finally,
her work was characterized by a proactive policy promoting women in technical
audiovisual professions. In particular, she encouraged women's access to camera
operator positions, thus contributing to their empowerment and better female
representation in fields traditionally dominated by men.
His term was marked by the implementation of concrete
reforms aimed at strengthening the competitiveness and influence of Congolese
public television.
Public engagement and
political resilience
In June 2012, a presidential
decree appointed her to the High Council for Freedom of Communication (CSLC) as
a representative of the Presidency of the Republic.
She served as
Secretary-Accountant and rapporteur until 2016. During this time, particularly
in March 2015, she distinguished herself through her concrete support of public
and private media outlets via significant donations of technical equipment and
transportation. A woman of conviction and character, she ventured into politics
in July 2022. She was rejected by the Party.
Despite her activism for
Yacine Koumba, she chose to maintain her vision and ran as an independent
candidate in the legislative elections in the Banda district (Niari). Through
administrative challenges, entrepreneurial successes, and political
maneuvering, Bienvenue Gertrude Hobain
Mongo has established
herself through sheer hard work. She has thus forged an extraordinary path in
Congo, guided by tenacity and the pursuit of excellence.
No comments for the moment